CreatorU is a student influencer program where we fly out 8 Student Creators from across North America to participate in various content activities and networking events at Twitchcon, while staying at our Creator House.
My main role was supporting the creative director in ideation of the branding while also producing the majority of content.
Deliverables: Art direction & branding, social media graphics, venue decoration, sponsor activation, live stream elements, and web design.
Considerations: CreatorU is geared towards the collegiate level, so content has to fit that area while creating a friendly and inviting environment. Various companies are sponsoring the program so content has to comply with all the brand standards of these different companies. The timeline was short while having a lot of content to produce thus we needed to work very fast and efficient.
Social Media Graphics
Brand Activation
Video Assets
Website Design
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